This 1-day workshop is a great introduction to understand how to get the best out of social media for you and your business. From understanding which platform is best for you to how to set up the different profiles for the relevant social media platforms and from creating engaging posts to ultimately generating sales. This course will cover the following social media platforms: LinkedIn, Twitter, Facebook, Instagram.
What will I study?
The workshop will cover a range of skills and knowledge:
- Find out which social media platforms are best for your business
- Focus on Facebook, Twitter, Instagram and LinkedIn
- Optimise your Facebook Business Page, Twitter, Instagram and LinkedIn profiles
- Know where to place your keywords and message to attract your ideal clients
- Understand Facebook insights
- When and how to effectively use Stories
- Create a content strategy and plan
- Implement and manage a content strategy
- Find out what content your audience wants to read and share
Learners must be employed by organisations located in Greater Manchester or Lancashire.